Campaign 2010

Apr 02, 2014

NEW PAID ADS: DCCC Launches First ‘Battleground: Middle Class’ Ad Against Republicans’ Budget

As Republicans in Congress unveiled their destructive budget, Democratic Congressional Campaign Committee Chair Steve Israel announced the DCCC is launching the first phase of a sweeping nationwide paid effort – “Battleground: Middle Class” – to communicate with voters in every competitive race that Republicans’ new budget is selling out the middle class in favor of  special interests and the ultra-wealthy.


The “Battleground: Middle Class”‎ project will reach voters through paid advertising, efforts to connect them to their representatives, a new website that houses information about the damaging Republican budget, and field efforts in their neighborhoods and at their homes. 


House Republicans’ new budget was unveiled Tuesday, and highlights include: raising taxes on middle class families, ending the Medicare guarantee for seniors and turning Medicare into a voucher program, and costing our economy 1.1 million jobs next year alone – all while heaping tax breaks on corporations that ship jobs overseas.


“The defining issue in the midterm election will be who’s got your back. With this budget, Republicans are turning their backs on the middle class in order to stack the deck for the special interests,” Chairman Israel said. “Our country is strongest when the middle class is strong, but this budget costs jobs, holds our economy back, ignores our crumbling infrastructure, ends the Medicare guarantee, raises costs on seniors – all to reward the special interests – is a recipe for decline.”


An example of the ad running in districts around the country can be seen here:



Economic Policy Institute: Republican Budget Proposal Could Cost 1.1 Million Jobs in the Next Fiscal Year.  “On net, I estimate that the House budget resolution would decrease GDP by 0.9 percent and decrease nonfarm payrolls by 1.1 million jobs in fiscal year 2015, relative to CBO’s current-law baseline. The following fiscal year, when Ryan’s cuts to discretionary spending kick in, ‘The Path to Prosperity’ would decrease GDP by 2.5 percent and cost 3.0 million jobs. And if the recovery remains sluggish, large job losses could continue under the Ryan budget in 2017 and beyond.” [Economic Policy Institute, 4/01/14]

AARP: Republican Budget Would Remove the Medicare Guarantee. “Chairman Ryan’s proposed budget fails to address the high costs of health care and instead shifts costs onto seniors and future retirees. Repealing the benefits of the Affordable Care Act ignores the progress we’ve made to improve access to health care and protect against discrimination based on age, gender or medical history. Removing the Medicare guarantee of affordable health coverage for older Americans by implementing a premium support system and asking seniors and future retirees to pay more is not the right direction.” [AARP Press Release, 4/01/14]

New York Times: Republican Budget Would Lower Taxes for the Wealthy While Raising Taxes on the Middle Class by $2,000. “The budget lowers the top tax rate to 25 percent for the wealthiest taxpayers, down from the current 39.6 percent, while raising taxes on middle-class families with children by an average of $2,000.” [New York Times Editorial, 4/01/14

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